A PR video project designed to showcase the charms of Katsuragi City in Nara Prefecture—considered the birthplace of sumo—to the world.
Videos were produced around three distinct themes: “Katsuragi City: The Birthplace of Sumo,” “The History of Sumo,” and “Memorable Matches and Epic Battles.” From its complex historical background to the city’s contemporary appeal, the content was optimized for a global audience through multilingual distribution.
The videos directly bridge the depth of traditional culture with the city’s appeal as a modern tourist destination through visual storytelling.