Creation of a key visual for corporate introductions for the “Japan Manufacturing Group,” a leader in Japan’s manufacturing industry.
By photographing each precision part and diverse product handled by the group’s companies one by one and meticulously reassembling them, we created the image of a “whale” swimming through the vast ocean.
This expresses the dynamism of individual, small technologies coming together to move forward into the future as a single, massive living entity (the Group). We built a symbolic identity that conveys the scale of “comprehensive strength” and “Japanese manufacturing” beyond words.