KASHIWAYA

Comprehensive branding for “Senriyama Kashiwaya,” a renowned restaurant that continues to pursue the pinnacle of Japanese cuisine.
We visualized the restaurant’s philosophy—which values the changing seasons and the spirit of the sukiya-style tea house—through a consistent visual identity that extends from the logo and website to various promotional materials, uniforms, and magazine advertisements.
Through the power of design, we harmonized the weight of tradition with the sophistication befitting a modern dining experience, creating a brand experience that allows guests to engage with “Kashiya” through all five senses.

CROSS HORIZON

We produced a promotional trailer for the action RPG *CROSS HORIZON*, developed by Marvelous Inc.
We brought to life the game’s rich, dark fantasy world—where swords and magic intertwine—and its exhilarating battle action driven by intuitive controls by blending in-game footage with dynamic visual effects.
We provided consistent direction for both the Japanese and English versions, directly translating and delivering the game’s dramatic experience to players around the world.

Promotion Trailer for “にゃんこ大暴走”

We produced promotional videos for spin-off titles and other content related to “Nyanko Dai Sensō,” a game developed by DeNA Co., Ltd.
While highlighting the charm of the characters with their unique world-building, we visualized the game’s exhilarating sensations—such as “running,” “colliding,” and “moving forward”—through dynamic typography and rhythmically engaging editing.
We created energetic visual content designed to capture the target audience’s interest within a short runtime and drive them to install the app and start playing.

Playism

I led the launch of “PLAYISM,” Japan’s first indie game publishing platform, overseeing every stage of the brand-building process.
During the early days, when the term “indie game” had not yet gained widespread recognition in Japan, I championed the mission of bringing individual creativity to the world. I took a holistic approach, overseeing everything from the development of the corporate identity (logo and brand identity) to the platform’s UI/UX, promotional videos, and the direction of large-scale events.

MoeNobel

The approachability of the “MoeNovel” brand name and its cutting-edge nature as a form of digital entertainment. We created a logo design that fuses these two aspects.

“Delicate lines” that embody the Japanese aesthetic sensibility and “highly visible typography” that stands out even on global platforms. By meticulously combining these elements, we defined a “face of the brand” that would be embraced not only by a specific fan base but also by the broader global gaming community. It embodies modern, sophisticated creative standards while maintaining a deep respect for Japanese animation culture.

THE DENPA MEN

We handled the global creative production for the popular RPG *The “DENPA” MEN*, in which players catch radio waves in their surroundings to gather companions and embark on adventures. To convey the appeal of this title, developed by Genius Sonority, we were responsible for the entire range of English-language content, including the official website, graphics, and video content. By faithfully capturing the game’s unique world, we’ve helped expand its fan base in overseas markets.

Active Gaming Media

The new logo embodies “two-way connection,” which is the very essence of AGM’s purpose.
We unleash our own exceptional content and core values to the world, while simultaneously deeply incorporating diverse cultures and contexts from around the globe into our organization. We have defined the logo as the nexus where these energies—moving “outward” and “inward”—intersect.

The minimalist design, stripped down to its bare essentials, symbolizes a solid identity that remains unwavering even as it takes on the hues of every color (culture). Moving beyond the image of a specific industry, the logo embodies a presence as a “symbol of trust” within a global context.