YAMATO

We collaborated with Dentsu Kansai to produce a 92-page tourism brochure for Sakurai City, Nara Prefecture—a place closely associated with the Yamato Imperial Court and boasting Japan’s oldest history. The brochure showcases highly specialized historical and cultural resources, such as the Eleven-Faced Kannon at Shorin-ji Temple, Mount Miwa, and Hase-dera Temple, in six languages: Japanese, English, French, Korean, Simplified Chinese, and Traditional Chinese. We provided comprehensive direction throughout the entire process—from design that captured the project’s intent to translations that delved into the cultural contexts of each target country, and high-quality print management. Going beyond mere translation of information, we have achieved a sophisticated brand communication strategy that presents Sakurai City’s value as the “source of Japanese culture” to the world.

The Lands of Yoshino, Koya, and Kumano

A region-wide promotional campaign commemorating the 15th anniversary of the inscription of the World Heritage site “Sacred Sites and Pilgrimage Routes in the Kii Mountain Range,” which spans the three prefectures of Mie, Nara, and Wakayama. We created this campaign in both Japanese and English to showcase the charm of these sacred sites with their timeless history and the pilgrimage routes where prayer still thrives today. Through B1-sized posters and detailed tourism brochures, we visually translate and convey to travelers worldwide the mystical landscapes of the Kii Mountains and the magnificent stories shaped by the lives of its people.

KASHIWAYA

Comprehensive branding for “Senriyama Kashiwaya,” a renowned restaurant that continues to pursue the pinnacle of Japanese cuisine.
We visualized the restaurant’s philosophy—which values the changing seasons and the spirit of the sukiya-style tea house—through a consistent visual identity that extends from the logo and website to various promotional materials, uniforms, and magazine advertisements.
Through the power of design, we harmonized the weight of tradition with the sophistication befitting a modern dining experience, creating a brand experience that allows guests to engage with “Kashiya” through all five senses.